The magazine “My Company Polska” announced the results of the Trustworthy Brand 2021 competition. The winner of the business education category was the Kozminski University (ALK) in Warsaw.

“My Company Polska” has been carrying out the research for 6 years through the Kantar market research institute. Every year the pollsters ask 20,000 entrepreneurs, representatives of executives and company CEOs, what brands they trust. In this year’s competition, the respondents indicated most favourite brands in 25 categories.

The Trustworthy Brand title is awarded on the basis of spontaneously completed questionnaires in which respondents indicate a given brand based on their preferences, knowledge and experience. This means that the Trustworthy Brand research shows those products and services are most often chosen by entrepreneurs.

-We were appreciated by employers, i.e. the strictest jury, which reviews the results of education and the preparation for work of employed people on a daily basis – said Prof. Grzegorz Mazurek, the rector of Kozminski University during the final gala and the announcement of the results of the study.