The promotional film of the University of Life Sciences in Wrocław took the third place in the Genius Universitatis competition for the best creative campaigns of universities, organized since 2012 by the Perspektywy foundation.

The film was awarded in the online video category. It presents students and employees as specialists and lovers of nature – gardeners, beekeepers, veterinarians, chemists, engineers, biotechnologists, chefs. It presents the university as a modern organization, where the most important are people – committed, ambitious, curious about the world and science scholars, wanting to influence the world around them.

Students were able to submit a press advertisement, event, promotional gadget, social media campaign, online video, content marketing or application website to the competition. The jury will assess innovation of the idea, consistency with university values, readability and friendly nature of the message, aesthetics and aesthetic value as well as skillful selection of tools.

More: http://www.glos.upwr.edu.pl/aktualnosci/50995/film_promocyjny_upwr_nagrodz.html