The Jan Kochanowski University (UJK) in Kielce is launching new two-semester postgraduate studies – Copywriting from March 2021.

UJK assumes that its lecturers will show during the classes how to write engaging texts on websites, posts generating hundreds of likes in social media, or original blogs. “Thanks to these skills, participants can easily create a sponsored article, image text, company name, product name, brilliant advertising slogan – everything that is based on words” – convinces the representatives from the Kielce University.

Studies will be conducted at the Faculty of Humanities of the Jagiellonian University. The 180 hours of classes will consist of 8 subjects that will cover all areas of copywriting, from naming, i.e. creating company and product names, through sales, internet and radio copywriting, to proofreading and text editing.

Application process will last until March 10.